The Behavioral And Technical Approach Information Technology Essay

Several viewpoints on information systems illustrate that the study of information systems is a field with multiple disciplines and therefore, no single theory or perspective governs. Generally speaking, the field can be separated into behavioral and technical approaches. The behavioral approach can be broken down even further into sub-categories to include economics, psychology, and sociology. The technical approach can also be broken down into sub-categories to include management science, computer science, and operations research.

A very important element of the information systems field is involved with behavioral issues that surface in the development and preservation of information systems. Problems like strategic business design, implementation and utilization, and management cannot be fully explored with the models using a technical approach. Behavioral disciplines such as economics, psychology, and sociology can also contribute vital concepts and processes. For example, economists study information systems mainly interested in what impact systems have on cost structures within the business and within its particular market. On the other hand, Psychologists are interested in how human decision makers comprehend and use information. Finally, sociologists study information systems looking for how groups and organizations form the development of systems and also how these different systems affect individuals, groups, and organizations (“Information Management”, 2010).

          The behavioral approach does not completely ignore technology. In fact, information systems technology is frequently the reason for a specific behavioral problem or issue. But usually the heart of this approach is not normally geared toward technical solutions. Instead it centers on modification in attitudes, management and organizational policy, and behavior.

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Technical Approach

The technical approach to information systems puts emphasis on mathematically based models to study information systems, in addition to the physical knowledge and abilities of these systems. The disciplines that play a role in the technical approach are computer science, management science, and operations research. Computer science has to do with creating theories of computability, means of computation, and approaches to effective access and storage of data. Management science highlights the growth of models for decision-making and management procedures. Lastly, operations research deals with mathematical methods for optimizing business issues such as inventory control, transportation, and transaction costs (“Information Management”, 2010).

Key Management Challenges

Building, operating, and maintaining information systems in today’s fast-paced business world can be very challenging. These key management challenges are based on a multitude of problems such as information system investments, strategic business decisions, globalization, information technology infrastructure, and ethics and security.

Information System Investment Challenge

If managed intelligently, investments in information systems can improve employee’s lives and a business’s overall performance. For instance, over the past twenty years the Internet has developed form a technical innovation to a personal and business necessity. Some business’s have recognized considerable improvements in processing information by changing from mainframe computing to personal computers connected by local area networks (LAN). The ability of software applications to identify and correlate pertinent data in a data warehouse allows businesses to uncover unidentified financial or physical resource relationships and therefore make available suitable assistance where there had been none. However, along with the ability to enhance lives and organizations, some information system investments can become risky, costly, wasteful mistakes. To overcome these challenges, senior management personnel need to be able to successfully evaluate these investments to ensure the correct return on investment (ROI) (Laudon & Laudon, 2006).

Strategic Business Challenge

You can pick up any management book and you can read about the significance of developing a strategic plan, and ideas about how to both develop and implement your plan. On the other hand, you will also find articles that you imply that strategic planning does not work because it is impossible to develop a long term plan in this ever changing business environment. In my opinion, the truth lies somewhere in between.

Strategic planning can definitely help you get prepared on what you need to accomplish over the next years, what things you will need to accomplish those goals, and exactly how to go about accomplishing your goals. The trouble is that the benefits of strategic planning can be easily lost. These plans fail primarily because of what happens after the process of strategic planning. In general, a great effort goes into creating and developing a strategic plan, which is then quickly put away and forgotten, even by the people that created it. The goal of strategic planning lies not only in the development of the plan, but also in its implementation. Implementing the strategic plan will only work if you are clear about what this plan can bring to you and the organization.

The strategic plan needs to have value, not only to the organization, but also to the employees. The bottom line is that the plan needs to be used by everybody. A strategic plan needs to be used as a decision-making tool from the top of the organization all the way to the bottom. Chief Executive Officers ought to be able to use it to make decisions on the direction of their business, mergers, or staffing. Managers should also be able to use it to make decisions for the priorities of their departments goals and objectives, and to align the work of their department with the overall goals of organization. Lastly, every employee must be able to use the plan to recognize his or her own goals, and where they fit in big scheme of things. When implemented correctly, a strategic plan helps to add meaning and focus to not only every individual, but the organization as a whole (“Information Systems”, 2010).

Globalization Challenge

The globalization of information technology warrants special attention by business executives, government officials and scholastic researchers for a multitude of reasons. First, is that information technology and systems are high-technology industries of considerable size and with significant potential for stimulating economic growth and jobs. The immediate growth in global trade and the surfacing of an international economy require information systems that can sustain both the production and selling of goods and services in many different countries. Second, access to the most up-to-date computer and telecommunications technology is central to competitive success in nearly all industries. Government policies which deliberately or inadvertently retard technological progress in the production and use of computers, information systems and telecommunications have important economic effects. Third, given language barriers, cultural, and political differences among dissimilar countries, this focus often resulted in confusion and the breakdown of central management controls (Laudon & Laudon, 2006). To overcome these challenges, it is imperative for organization to develop global hardware, software, and information systems standards. Additionally, organizations must be able to create global accounting and reporting methods and design worldwide business processes.

Information Technology Infrastructure Challenge

This particular challenge for businesses deals with how organizations can develop information technology infrastructures that can sustain their goals when business situations are changing at a rapid pace. Aging infrastructure is obviously a huge issue in many industries that only gets bigger as time goes on. Some equipment may have had external upgrades or facelifts, but in most cases, it is over 70 years old. Many organizations are left with expensive and unmanageable IT platforms that cannot readily adapt to innovation and change. Additionally, a competitive business environment and the pressures of the global financial situation weigh increasingly on companies’ minds (“Information Systems”, 2010). To battle this challenge, some organizations may be required to redesign its organization and develop a new information technology infrastructure to survive in this competitive business world.

Ethics and Security Challenge

Organizations must always be cognizant that their information systems are used in both an ethically and socially responsible manner. Although information systems have provided many benefits, they have also created new ethical and security issues that must be addressed. Every improvement in information technology can be tied in with at least one ethical dilemma. From Facebook to ordering merchandise online, computer users are ignorant of the delicate balance between ethical behavior and profits. Businesses, software and hardware developers, and individuals must think about what is ethically correct when using information technology on a daily basis. The primary issues essential to the world of information technology are the individuals expectation of privacy and the provider’s ethical duty to use its applications responsibly (“Information Systems”, 2010). The challenges organizations will face will be how to apply high-quality assurance standards to their information systems, as well as to their products and services. Additionally, they will have to develop information systems that are not only secure but that are still easy to use by most individuals.

Digital Firms

A digital firm can be described as, “One in which nearly all of the organization’s significant business relationships with customers, suppliers, and employees are digitally enabled and mediate” (Laudon & Laudon, 2006, p. 11-12). The firm’s primary business processes are performed through digital networks encompassing the whole organization or connecting several different organizations.

A core or primary business process can be defined as the minimum single tasks to be completed to provide a certain level of reliability in output, without any thought to hardware, software, or performance. When a core process is put into practice, anything can be added to make the process more efficient, but nothing can be removed. On the other hand, a business process can be defined as, “The set of logically related tasks and behaviors that organizations develop over time to produce specific business results and the unique manner in which these activities are organized and coordinated” (Laudon & Laudon, 2006, p. 12).

Digital firms are extremely powerful because they can sense and react to their ever changing surroundings much faster those traditions organizations. Because of their quick reaction and the fact that they are more adaptable than the traditional firm, digital firms are much more able to endure in unstable times. Because these new firms are completely digital, there exist much more opportunities for them in the global business word.

The Internet is quickly becoming the information system infrastructure of preference for electronic commerce. It offers organizations an easy way to connect with other business and individual at an unbelievably low cost. Additionally, it offers a complete and uncomplicated set of technologies and technology standards that can be implemented by any organization. Organizations can use Internet technology to drastically cut their transaction costs, time searching for buyers and sellers, and gathering information on products or services. This information is at the fingertips of anyone with a computer and access to the Internet.

One example of a powerful digital firm has to be EBay. Following 2001, there were a high number of dotcom businesses that failed, but there were a few that held their ground, like eBay. The success of eBay is based on its capacity to transform many splintered, predominantly local markets into global ones at a comparatively low cost to its users (Simonsohn, 2010). People have always had a basic need and an appeal in buying and selling used objects and collectibles items. Prior to eBay, people would have tried to sell their unwanted items through family garage sales, classified ads, and flea markets. Nevertheless, the amount of people accessible to sell these items to was limited due to the fact that face-to-face transactions were almost always required.

Another great example of a powerful digital firm would be Google. Google isn’t just legendary for producing and providing useful services, but it has also acquired a few innovative businesses and integrated them. These include YouTube, Blogger, Picasa and Jaiku. Google used its digital background to take advantage of opportunities in the global business world, making them one of the most powerful businesses to date (“Google”, 2010).

Types of Information Systems

For most organizations, there are many different requirements for data or information. Senior managers continually need up-to-date information to help aide in their business decisions. Mid-level managers may need a bit more detailed information to assist them in monitoring and managing a multitude of different business dealings. Lastly, supervisors and employees with operational roles need information in order for them to perform their everyday jobs. Consequently, organizations tend to have a number of information systems operating at the same time. The three I will be discussing are the management information system (MIS), decision-support systems (DSS), and the transaction processing system (TPS).

Management Information System

A management information system (MIS) management information system (MIS)System used to extract data from a database and compile reports that help managers make routine decisions. obtains data from a database to compose reports, such as detail reports, summary reports, exception reports, and financial statements to assist managers in making better decisions. The different types of reports depend on the specific information a particular manager may require. A MIS is largely involved with internal sources of information. MIS generally receive data from the transaction processing systems (TPS) and reduce it into a sequence of management reports. MIS reports generally are used by mid-level managers and operational supervisors (Laudon & Laudon, 2006).

Decision-Support Systems

A decision support system (DSS)decision support system (DSS)Interactive system that extracts, integrates, and displays data from multiple sources to help managers make nonroutine decisions. is an interactive system that gathers, displays, and combines information from various sources to help managers make non-routine decisions. DSS are explicitly designed to help management make decisions in circumstances where there is doubt about the potential results of those decisions. DSS are made up of tools and procedures to help gather pertinent information and analyze decisions and alternatives. DSS often requires the use of complex spreadsheets and databases to produce what-if models (Laudon & Laudon, 2006).

Transaction Processing Systems

The majority of organizations day-to-day activities are documented and processed by its transaction processing system (TPS)transaction processing system (TPS)Information system used to record and process an organization’s daily activities or transactions., which collect input data and changes them into output information meant for a variety of users. Input data are called transactions which are transactionsFinancial and nonfinancial events that affect a businessevents that affect a business. Transaction Processing Systems (TPS) are intended to process everyday transactions accurately and efficiently. A business may have several transaction processing systems to include; billing systems, payroll and tax payments systems, production and purchasing systems, or stock control systems to handle all movements into and out of the organization (Laudon & Laudon, 2006).

Challenges Posed by Information Systems

Although the many different types of information systems are available to an organization and can be extremely beneficial to its growth, there are some management challenges. Some of these challenges include the tension related to designing and building the information systems, the need for training for both management and employees, and the need to establish which information systems is the most critical, therefore which system receives the majority of the funding. For an organization to overcome these challenges they need establish exactly what is needed in terms of information systems. Next, they need to schedule and provide proper training to all company personnel, so they are familiar with the systems. Finally, they need to develop a method of accounting for the cost of the systems and their priority.

Key Enterprise Applications

Most organizations compete in an rapidly changing, aggressive, global environment. Operating in a global environment forces an organization to concentrate on the most cost-effective implementation of its processes, customer service, and speed at which their products or services are brought to market. To achieve these lofty goals, it is essential that the organization freely exchange useful information across different functions, levels, and business departments. By incorporating all its processes, the organization can more effectively exchange information between departments, customers, and suppliers. The four key enterprise applications are enterprise systems, supply chain management systems, customer relationship management systems, and knowledge management systems.

Enterprise Systems

Enterprise systems incorporate the vital business processes of an organization into a separate software system. Data from a variety of functional areas are centrally housed and maintained where they can be retrieved and utilized by other functional processes. This alters an organizations work flow. Now information can effortlessly run throughout the organization, increasing synchronization, efficiency, and decision making. Enterprise systems are extremely tricky to employ successfully and once employed, are especially hard to change. “Enterprise systems, also known as enterprise resource planning (ERP) systems solve problems by providing a single information system for organization-wide coordination and integration of key business processes” (Laudon & Laudon, 2006, p. 56).

Supply Chain Management Systems

Supply chain management (SCM) can be described as an overseeing of resources, information, and finances as they move form supplier to manufacturer to wholesaler to retailer and finally to the consumer. Supply chain management requires managing and integrating the information, goods, and services flow together within and amongst organizations. Supply Chain Management Systems (SCMS) are used to help an organization manage its relationship with suppliers to optimize the planning, sourcing, manufacturing, and delivery of goods and services. SCMS supply information to aide suppliers, purchasing organizations, wholesale distributors, and logistic companies coordinate, schedule, and control business processes for their products and services (Su & Yang, 2010).

Customer Relationship Management Systems

Many businesses make more profit from ongoing relationships with their customers than from the original sale. Customer relationship management (CRM) is a term applied to processes implemented by an organization to handle its contact with its customers. Customer relationship management systems (CRMS) concentrates on the coordination all of the business processes encompassing the organizations with its customers in sales, marketing, customer satisfaction, revenue optimizing services, and customer retention (Laudon & Laudon, 2006). In today’s highly-competitive business surroundings, the success of an organization relies greatly upon maintaining and exceeding customer expectations for both service and value.

Knowledge Management Systems

Knowledge management is the specific management of essential knowledge and information acquired by individuals so that it can be is effectively shared and made use of by other personnel in the organization. Through the successful sharing of corporate intellectual assets, Organizational Knowledge must be efficiently changed into business intellect.

Personal knowledge concerning a business process must be converted into corporate knowledge ensuring it applied throughout consistently, ensuring maximum benefit to the organization. The main function of a Knowledge Management System (KMS) must be to make information obtainable to all authorized users (Laudon & Laudon, 2006). However, implementing a straightforward information management system, file indexing and retrieval system is only the start. Securing corporate knowledge requires more than software and technology, it requires solid document management software and cultural alteration of how information is produced, handled, stored, and distributed.