Example Marketing Essays

The Essays below are examples of the work produced by our professional essay writers.

Student Diet Health Concerns

Example Marketing Essay - The aim of this small study was to investigate the decision-making processes which underlie the decisions of undergraduate students with regards to eating behaviours, including influences over these decisions. ...

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Success Of The Branding Strategy Of Starbucks

Maintaining an effective brand image is a challenging task, where a company needs to maintain the sense of momentum without losing a sense of continuity (Cagan and Vogel, 2001). The power of the Starbucks brand is exceptionally strong ...

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Successful Marketing Campaign Using Social Media

The use of social media has increased exponentially, creating a fertile ground for platforms as a medium for advertising ...

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The Contrast Of B2b With B2c Marketing

How business-to-business (B2B) marketing differs from business-to-consumer (B2C) marketing ...

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The Economic Impact Of The Rugby World Cup For England

This essay critically analyses the direct, indirect and induced economic impact of the rugby world cup 2015 for england ...

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The Impact Of Advertising On Consumer Purchase Behaviour

Consumer behavior is the study of the processes involved when individuals or groups purchase products to satisfy needs and desires ...

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The Marketing Communication Process

The marketing communication process represents varied disciplines and tools that are composed of five elements. ...

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The Marketing Strategy Of Apple

Being among the market leaders in such an industry, Apple lays the emphasis of its strategy on innovation ...

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The Principles Of Marketing

Successful marketing is based upon addressing some very basic key issues, The 4Ps aims to address these issues ...

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The Various Principles Of Marketing

Successful marketing is based upon addressing some very basic, key issues. The 4Ps aims to address these issues ...

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Value Chain Portfolio

Porter (2004) established the concept of the value chain, the model broadly addresses the question as to where value is added to a product or service through both primary activities which physically add value to a product... ...

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Value Chain Strategic Management

The concept of the value chain is used to describe and analyse the core activities undertaken by an organisation to determine which elements add strategic value and competitive advantage to the operation. ...

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Various Emarketing Tools

The most popular e-marketing tools used are; SEO, pay-per click, web 2.0 and online social networks. ...

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Various Forms Of Marketing Communication

The marketing concept is all about achieving corporate goals by meeting and exceeding customer needs ...

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Various Forms Of Service Marketing

Service marketing can be defined as the marketing of activities and processes rather than objects ...

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Various Models Of Consumer Behaviour

Consumer behaviour represents a broad ranging category where marketers seek to understand individual and group motivations ...

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