Marketing Dissertations

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Integrated Marketing Communication Program For Jeans

Various jeans industry such as Denim, Levis, and Disney etc. design various integrated marketing program. ...

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Customer Switching Behaviour

Consumers use services everyday, these ranges from taking the train or opening a bank account to talking on a mobile phone. ...

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Paid Marketing Vs Organic Results

The present study approaches the empathizing of the UK users’ behaviour with respect to internet when considere in presence of SEM (Search Engine Marketing) and related activities, conceiving the present dynamic role of online and connected consumer who uses the internet and Web 2.0 tools like Social and Media Blogs. ...

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Advertising Media India

Marketing Dissertations - I think one of the major roles of any company whether in a domestic market or international market the role of a marketer... ...

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Market Share Fitment Trend And Consumer Perception About Jk Products

A small, sincere and dedicated step towards the fulfillment of my responsibilities and duties ensured me a giant leap to accumulate knowledge and real life exposure to business during my summer training period. ...

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Framework For Future Brands

With increase in competition and the number of media vehicles available, it has become essential for brands to establish powerful memory triggers in the minds of customers. ...

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Implementation Of A Marketing Plan

The present financial crisis has negatively affected not only the US market but also International markets with economies experiencing negative global growth in Gross Domestic Products (GDP) and decreases in global consumption levels. ...

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Adidas Marketing

Marketing Dissertations - Adidas aim to get better their quality, look, feel, and representation of their product in order to surpass consumer expectations ...

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Comparing Hypermarket

This study was conducted in two different store formats, which are hypermarket and traditional wet market respectively. ...

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Business Potential Of Data Solutions

The project Business potential of data solutions in the Kolkata SME market has been done during my Summer Internship Program at Vodafone India during February to May of 2011, as a partial fulfillment of the requirement of PGPM program of IBS Kolkata. ...

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Eco Friendly Marketing

It is no exaggeration to say a society is ruled by the logic of the environment in the 21st century ...

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How Social Network Marketing Can Help

For some marketing managers, the twenty-first century may appear a very strange place indeed. ...

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Aluminum Foil Industry

This research is an attempt at understanding the Retail Market Scenario of Aluminium Foil Industry in Mumbai. ...

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Investment In Mutual Funds In Pakistan

Mutual funds can play a significant role in the growth of an economy of any country. ...

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Measuring Marketing

Business world has become very dynamic in current times. ...

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Contemporary Issues In Strategic Marketing

Your manager has been to a marketing seminar on The Service Dominant Logic. ...

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Undervalued Marketing Weapon

Marketing Dissertations - The double-edged appeal of adventure sports has started to capture the publics imagination as a result of the combination of sports with the excitement and allure of adventure. ...

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About Danone Uk Limited

Activia and Actimel are the two probiotic yoghurt brands that are currently being marketed by Danone in the UK. ...

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Customer Relationship Management

This research aims at to provide the strategies which can be employed by company in order to establish customer satisfaction and customer loyalty ...

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Technology Forecasting

Michel Godet indicated that qualitative parameters were important in accurate forecasting. ...

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International Audit And Marketing Plan

Link Natural (Pvt) Ltd’s decision to advance their business to France was apart of the economical and socio-cultural analysis carried out to identify the market potential for the product (Link Samahan) to be sustainable in the French herbal market. ...

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Origins Of Servqual Model

In chapter 1, an overview of the whole dissertation has been provided. It can be considered as a backbone of the dissertation with the clear objectives and purposes stated. As an illustration, the chapter has mentioned about the overview of Vietnam banking system as well as credit services in Vietnamese bank in general and BIDV in particular. Moreover, chapter 1 has also presented about the significance of this study, research scope, research purpose, the research questions, research hypotheses. Moving to chapter 2 of this dissertation, SERVQUAL Model measuring the customer satisfaction and its theories and concepts will be discussed....

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Consumer Shopping Behaviour

Satisfaction of consumer needs and wants is the definitive goal for triumph in business. Hence, an effectual marketing strategy must spotlight on serving... ...

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Customers Airline Industry

Marketing Dissertations - In the highly competitive airline industry, customers become the most important factor of the whole producing process. ...

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Kuwait

Disclosure of information in corporate annual reports has attracted a number of researchers in both developed and developing countries. ...

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Derivatives Market

The emergence of the market for derivative products, most notably forwards, futures and options, can be traced back to the willingness of risk-averse economic agents to guard themselves against uncertainties arising out of fluctuations in asset prices. ...

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International Audit

Link Natural Products (Pvt) Ltd. is a leading business entity in Sri Lanka that provides herbal, Ayurvedic pharmaceuticals as well as safe and effective ...

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The Online Apparel Shoppers

This dissertation aims at developing profiles of Greek consumers who have already conducted purchases through the Internet and of the consumers who are willing to adopt the Internet shopping as an innovation. ...

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Business Process Outsourcing

The business environment is changing rapidly in recent years and is affecting business all over the world. ...

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The Success Of Generic Medicines

This research will look at the adoption of generic medicines in specific three countries in Europe (The Netherlands, Poland and Portugal) ...

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Credit Crunch And Financial Crisis Effect On Consumer Buying Behavior

Consumer buying behaviour is a complex phenomenon, which is comprised of a bundle of decision-making processes, economic determinants and market stimuli. ...

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Celebrities Marketing

Marketing Dissertations - Within the last century, we seem to have discovered the process by which fame is manufactured. ...

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Wedding Dreams

The purpose of this report is to provide an inclusive analysis on marketing audit and the preliminary marketing plan for 'Wedding dreams'. ...

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Fmcg Products

The FMCG market is set to treble from US$ 11.6 billion in 2003 to US$ 33.4 billion in 2015 ...

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Example Marketing Dissertation

Example Marketing Dissertation - International marketing through franchising and entrepreneurship ...

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Note: All of the dissertations in this section were written by students and then submitted to us to publish and help others. They are not the work of our own expert dissertation writers; we never publish the work that we produce for our customers. Thanks to all of the students who have submitted their dissertations to us. You should not hand in these dissertations as your own. We do not condone plagiarism!