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Example Marketing Dissertations

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Marketing Strategies of Primark

The research report under consideration is aimed to explore the significant role played by Marketing Strategies in today’s modern and dynamic business…

Marketing Analysis of Tesco

Tesco has a well-established strategy for their business success. About 70% of the trading and profit is from UK. They are the market leaders in markets…

Effectiveness of E-Marketing

he purpose of this study is to analyze the current practices going on in the Indian market in terms of using the virtual market and virtual marketing…

J.K.Tyres Analysis

A small, sincere and dedicated step towards the fulfillment of my responsibilities and duties ensured me a giant leap to accumulate knowledge and…

Uses of Brand Extension Strategies

The significance of this thesis is to explore the use of brand extension strategies in the Pakistan context. Whether the strategy of brand extension…

Investment of Mutual Funds in Pakistan

Mutual funds can play a significant role in the growth of an economy of any country. Mutual funds are a preferred investment destination for any…

Link Natural (Pvt) International Audit

The following report is the market audit conducted in order to identify some of the key factors that should be taken into consideration when expanding…

Consumption Behaviour of Students

If it is said that marketing in true sense is the conclusion of social culture of post modern consumer culture (Firat, 1993) then an immense burden and…

Green Marketing: Advantages and Disadvantages

In today’s business world environmental issues plays an important role in marketing. All most all the governments around the world have concerned about…

Indian Consumer Buying Behaviour in the UK

The aim of the dissertation is to understand and identify the social, cultural, buying behaviour characteristics of Indian community in UK.

Implementation of a Marketing Plan

The present financial crisis has negatively affected not only the US market but also International markets with economies experiencing negative global…

Impact of Marketing Collateral in Banks

HDFC bank’s biggest differentiator from others is its robust set of policies that they worked on backed by quality service. Clear de-risking policies…

Development of an IMC Plan

This term paper mainly focus that how an IMC plan is generated in order to make the product familiar with the customer and also how to introduce the…

Impact of Brand Sound Elements on Consumers

This research aims to explore the effects of sound triggers or stimuli applied on customers to gauge the emotions and memories it evokes and hence…

FMCG Market Analysis

Advertisements convey brand differentiation and this may be important in several categories, which consist of several brands. In FMCG products like…

Factors Influencing While Purchasing Tyres

In this competitive era of marketing where the satisfaction of the customer towards the product is become first priority, it is therefore very…