Marketing Dissertations

Search to find a specific marketing dissertation.

Back to Dissertations Index

Market Share Fitment Trend And Consumer Perception About Jk Products

A small, sincere and dedicated step towards the fulfillment of my responsibilities and duties ensured me a giant leap to accumulate knowledge and real life exposure to business during my summer training period. ...

Click here to read more

Brand Management

Branded products can be seen everywhere around us at all time, and is a way of communication for the buyer of the product ...

Click here to read more

Effect Of Formulation Of Marketing Strategies

As a student of business administration and having experienced the multicultural cosmopolitan life in London, U.K., marketing strategies of various multinational companies have always intrigued me. ...

Click here to read more

Case Study Of The Organization Effectiveness Efficiency And Ways To Improve At Dell Computers

The research is about study of distribution channel management at Dell Computers, UK. My work is more practical in nature, studying the Distribution Channels of Dell, both at a strategic and an operational level. I would be analysing the business function on its efficiency and effectiveness, comparing with the other industry performers ...

Click here to read more

Molding The Behavior Of Aggressive Customers

Tourism and hotel industry is growing among other world industries due to its significant impacts on the social and economic development of a region or country (Avelini, 2003, p. 130). ...

Click here to read more

Intentions And Consumption Behavior

If it is said that marketing in true sense is the conclusion of social culture of post modern consumer culture (Firat, 1993) then an immense burden and responsibility has been imposed to determine the conditions and meanings of life for the future (Firat and Venkatesh, 1993). ...

Click here to read more

Key Marketing Concepts And Strategies

Cisco Systems Inc, a networking systems developer and manufacturer, was founded by two computer scientists at Stanford University in 1984. Cisco went public in 1990. Computers on local networks had not been able to communicate easily with computers outside that network, until Cisco introduced its first commercial router in 1986. ...

Click here to read more

Investment In Mutual Funds In Pakistan

Mutual funds can play a significant role in the growth of an economy of any country. ...

Click here to read more

Effects Of Website Attributes On Customer Satisfaction In E Commerce

This study investigates the important attributes of online web stores in e-commerce by examining the possible website elements that determine different aspects of the association between customer's satisfaction and e-commerce website attributes. ...

Click here to read more

Confectionery Industry In The Uk

Confectionery industry in the UK contributes a major amount of revenue to the countrys economy. Repeated case studies have... ...

Click here to read more

How Social Network Marketing Can Help

For some marketing managers, the twenty-first century may appear a very strange place indeed. ...

Click here to read more

Wild Stone

Brand is the personality that identifies a product, service or company (name, term, sign, symbol, or design, or combination of them) and how it relates to customers. ...

Click here to read more

Leverage Brand Equity

This chapter contains background of our study, statement of the problem, significance and delimitation of the study. ...

Click here to read more

Aluminum Foil Industry

This research is an attempt at understanding the Retail Market Scenario of Aluminium Foil Industry in Mumbai. ...

Click here to read more

Research Findings Analysis And Interpretation

This chapter attempts to analyse questionnaire findings regarding customer satisfaction with the two land transport companies involved in the present study: a publicly-owned company (referred to as Company 'A) and a privately-owned company (referred to as Company 'Bí). ...

Click here to read more

Impact Of Marketing Collaterals

HDFC Bank was incorporated in August 1994, and, currently has a nationwide network of 2000 Branches and 5,471 ATM's in 996 Indian towns and cities. ...

Click here to read more

The Information Technology

With the expansion of the globalization and the rapid development of the Information Technology (IT), the logistics industry has become one of the most important industries in the 21st century. ...

Click here to read more

About Danone Uk Limited

Activia and Actimel are the two probiotic yoghurt brands that are currently being marketed by Danone in the UK. ...

Click here to read more

The Success Of Generic Medicines

This research will look at the adoption of generic medicines in specific three countries in Europe (The Netherlands, Poland and Portugal) ...

Click here to read more

Retail Indian Industry

Marketing Dissertations - The revolution in Indian retail industry has brought many sweeping changes and also opened door for many Indian as well... ...

Click here to read more

Contemporary Issues In Strategic Marketing

Your manager has been to a marketing seminar on The Service Dominant Logic. ...

Click here to read more

Business Process Outsourcing

The business environment is changing rapidly in recent years and is affecting business all over the world. ...

Click here to read more

Re Patronage Intentions In Restaurants

In this research the main focused is to find the direct effect of Dining attributes Customer satisfaction on Customer's Re-patronage intentions in Restaurants Industry. ...

Click here to read more

Shipping Industry Of Pakistan

The basic ideology of this thesis is to determine the impact of freight forwarders in the shipping industry of Pakistan. ...

Click here to read more

Advertising Media India

Marketing Dissertations - I think one of the major roles of any company whether in a domestic market or international market the role of a marketer... ...

Click here to read more

International Audit

Link Natural Products (Pvt) Ltd. is a leading business entity in Sri Lanka that provides herbal, Ayurvedic pharmaceuticals as well as safe and effective ...

Click here to read more

The Online Game

Online gaming is one of the most popular entertainments among the citizen in this world no matter what ages they are. ...

Click here to read more

Purchasing Decision Making Process

Business buying decision process consists of the following steps. ...

Click here to read more

Comparing Hypermarket

This study was conducted in two different store formats, which are hypermarket and traditional wet market respectively. ...

Click here to read more

Consumer Shopping Behaviour

Satisfaction of consumer needs and wants is the definitive goal for triumph in business. Hence, an effectual marketing strategy must spotlight on serving... ...

Click here to read more

Investigation Into Consumer Buying Behaviour With Regards To Branded And Own Label Food Products At An Aldi Store

In the UK, for nearly two thirds of consumers, own-label is an important reason to shop in a particular store. ...

Click here to read more

Indians And Green Marketing

As I sum up draft of my study, I appreciatively reminisce the contribution of all those people without whose support and help, this study would have never taken its present form. ...

Click here to read more

The Impact Of Advertising On Fashion

The use of advertising in the fashion industry was started as early as in the Victorian period. Advertising is been very important to the fashion industry as its one way of reaching a mass group of people quickly ...

Click here to read more

Fmcg Products

The FMCG market is set to treble from US$ 11.6 billion in 2003 to US$ 33.4 billion in 2015 ...

Click here to read more

Business Potential Of Data Solutions

The project Business potential of data solutions in the Kolkata SME market has been done during my Summer Internship Program at Vodafone India during February to May of 2011, as a partial fulfillment of the requirement of PGPM program of IBS Kolkata. ...

Click here to read more

Note: All of the dissertations in this section were written by students and then submitted to us to publish and help others. They are not the work of our own expert dissertation writers; we never publish the work that we produce for our customers. Thanks to all of the students who have submitted their dissertations to us. You should not hand in these dissertations as your own. We do not condone plagiarism!