Case Study Accountancy And Management Education Essay

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This the most important feature of any individual. In simple we can say that personality is what which constitutes distinction of person & individuality. We can also define personality in following ways as given under:

*Something said or written which refers to the person, conduct etc., of some individual, especially something of a disparaging or offensive nature, personal remarks as indulgence in personalities.

*That quality of law which concerns the condition, state, and capacity of persons.

*The complex of all the attributes -- behavioral, temperamental, emotional and mental and that characterize a unique individual, "their different reactions reflected their very different personalities". It the nature to help others.

These definitions present the best idea about personality.

Personality Development Opportunities

To make the plan ordered, first, self-awareness is very important. I can only define my strategy and discipline after I know what my strengths and developmental areas are. However, for me, I'm sure I know these very well. I have strengths on dutifulness, cautions and artistic interests, but I need to improve myself on the areas of cooperation, activity-level and imagination. Knowing myself specially and Improving my developmental areas while continue working on my strengths, I can improve myself comprehensively. 

Self personality Exploration:


The first strength of me is dutifulness. I'm a person who has a strong sense of duty and obligation. For me, I feel dutifulness is very important for a person either as individual or a team member because I believe "no pain, no gain". As a result, when I receive a work, I pay one hundred percent attention to do it carefully and finish it on time.

I arrange my schedule ordered to make sure I don't delay in something. As I doing these, I have made myself become a reliable person. Second, I'm friendliness. Like what the IPIP-NEO paper describes about friendliness, friendliness people make friends quickly and easy to form close relationship. They treat friends genuinely and openly, and they can let their friends feel comfortable with them. I do all of these things naturally. It's like I was born with optimistic. I like to make friends and stay with my friends.

I may concern about their problems and help them as much as I can when they are needed. I don't feel boring when they complain something or talk their sadness to me. I think friend is a very important group for me in my life. If I don't have friends anymore, I would not achieve either my life or career goals successfully.

Third, I have abundant artistic interests. I like both art and nature beauty with all my heart. I like to observe people's appearance and mannerism because I believe everyone has their unique beauty no matter inside or outside. Absorbing the different beauties from different people no matter they are in the real life or from their professions, I make my own style and create my particular aesthetic foresights. Also, I like to travel to different places to see their particular natural and human landscapes. It makes me feel my life in this world is colorful.

These three strengths are showed obviously in my life. Because of them, I have gained a lot of worthy values and memories in my early life; moreover, they make my goals further.


However, when I state my strengths, my weaknesses which include low ability on cooperation, low activity-level and shortage of imagination also show obviously.

First of my weaknesses which is a serious problem for me is low ability on the cooperation. Even though I'm an optimistic and friendly person, I don't like to work with people initiatively. For some reasons, I don't think working with others is more effective than working individually and I don't like to deny my own needs to get along with others. I always think in my way and want people agree with me. It's a little difficult for me cooperating with others to accomplish tasks.

Secondly, I'm low in activity-level. Although I always say I like the busy life which I can involve in many activities and move about energetically, I can't make it come true in my real life. I almost never finish the homework at the first several days when the professor assigns it. Also, I always give myself an excuse to have rest or delay to do something unnecessarily. It's like I become far away to the busy life but live in a relaxed and slow pace.

Thirdly, I'm short of imagination. I can't understand why a person with high artistic interests is lack of imagination; however, I am such sort of person.

In fact, because of my slow pace of life, I leave myself in a position that just to adapt the real life but not to change it or to have an ideal imagination of it. Like, I would not imagine that one day I will become a prince and married with the princess or I will become a super model because I just know it will never come true. 

By going through all my particular strengths and weaknesses, I clearly know my real position now. To accomplish my goals and be successful, only stating weaknesses is not enough, I also need to make an effective strategy to help myself in achieving my goals. I need the knowledge reserve, participation on special activities, academic training, personal training, work experience and on-the job training to help me to improve both my strengths and developmental areas.

Personality Development Plan;

Short-Term Development Path Objectives (1-6 months);

In order to achieve my life and career goals, in the first 1-6 months, for knowledge, I need to do well in my classes in next two quarters and read more books to spread my thoughts and knowledge. I also need to join more activities to improve my cooperate skill. Last but not least is that I need to try my best to adapt the life in UK. I not only need to improve my English skills but also need to involve in UK students' life so that I can both improve my cooperate skill and increase my activity-level. 

Medium-Term Development Path Objectives (6-12 months);

After finishing this short plan, I need to have an improvement in my training level.

Now I need to think about how I can improve my developmental areas specifically. Besides learning more knowledge not only from the books but also from the society, I need to pay attention in every little aspect of life. I need to think more about others and do every little thing more active such as finish the homework as soon as possible, do review and preview everyday and exercise every day. I also need to involve in some clubs to improve my cooperation ability and increase activity-level. Trying to find a job on campus is also a good way for me to improve my developmental areas. It will not only help me to cooperate better with others but also can increase my imagination from the stress work. By thinking about the summer vacation is in this term, I schedule myself to have a charcoal drawing and dancing trainings in next summer.

In order to increase my imagination, I need to gain more about the artistic knowledge and feelings. I need to make myself live in my world easily; however, when I am drawing and dancing, I can easily to use fantasy to create a richer world.

Long-Term Development Path Goals (1-3 years);

In this last period, I will give myself a highly improvement. From the knowledge, only to know the concepts studied in the textbooks is far from enough.

To think logically how finance and marketing apply in the business area and how can I turn the knowledge to the actions with skill and ease are the main purposes for my improvement in this precious period of life. I need to absorb other classmate's advantages and professor's experience in the business area carefully from every class and group project. After I gain enough and well-knit knowledge, I need to find an internship in an investment bank or an international corporation to apply my knowledge rely on the actual situations. For this plan, I combine the academic training and work experience to give myself a deep improvement not only in cooperation but also in activity-level.

Also, besides gaining academic training and work experience, I need to give myself a personal training in the art area. Because I want to work in a fashion brand, it's absolutely that I need to have knowledge related to art and fashion. Due to the business school can't give me training in this area; I need to do it by myself. I will give myself a drawing training in every vacation in the coming years.

In addition, I will attend some fashion clubs on the internet with people who study in the art majors. By talking with them, I will know what academic knowledge I need to have necessarily and try to learn them by myself or by taking course training. By taking this plan, I will improve my cooperation skill, activity-level and increase my imagination and artistic interests together while I'm learning the academic art skills.

Individual Personality Development Plan of Action;

Making a plan is very important for success; however, in order to make the plan more effective, the plan needs to be specific into actions. In my development plan, I pick important actions to make them specifically. The actions I pick are self-study, internship and participation on special project.

I need to accomplish two kinds of internship which are working in an investment bank and working in an international corporation in the next three years. I will choose to work in an investment bank first because I'm majoring in finance now.

I need to apply my knowledge to the actual situations to find my weakness and improve myself. This action will be finished at the beginning of the junior year. After I finish this internship, I'm sure I will learn a lot about the business area and have a high improvement on my developmental areas. Then, in the senior year, I will begin my next internship which is related more close to my final goal. Because I have already done an internship, I know what I need to do and need to improve better than before. Therefore, this time, when I work in an international corporation, I need try to accomplish my tasks perfectly by treating myself as a formal member of the corporation. This internship will be finished at the end of my of my study.


In conclusion, in order to achieve every goal in my life, doing an individual personal development plan is very important. It not only can help me to know my real position specifically but also can let me think and do every action logically and orderly. Being a marketing director in an international fashion corporation is not that easy. However, I'm sure I can achieve my goal by following my plan step by step. Because of my interests, hard work and persistence, I believe there is one day I will have a big career in the fashion area.