The purpose of Golden State Manufacturers


The purpose of Goldenstate Manufactureres is to make a profit and growth not only for itself but also for the country's economic development. It is also to provide good quality of products and services to the community and offer jobs as well. In addition, it gives the individuals the opportunities of employment, belonging, growth and promotion, economic condition. It is a profit company so it has different purpose from non-profit organization such as Doctors of the world and Wildlife Conservation Society when it comes to making profit and understanding mission.

Goldenstate Manufacturers has encountered a 20% decrease in production, disorganization, an increase in customer complaints because of mainly poor management (lack of productivity, low quality of work, lack of personal satisfaction, stress among the employees) and leadership (lack of communication, feedback, respect and monitoring) in some sections of Operations Department. As a result, company's profit has dropped over the past 18 months and the workers' turn-over rate in some sections is high. Therefore, I recommend that the company should train the managers involved and suggest that there are list of solutions needed for the company to be competitive.

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Management skills

-reorganize Dyeing, Cutting, Stitching, Finishing Sections

-control and monitor the products and time

-plan delegation of the tasks

-keep stability of environments as much as possible

-cooperation among sections-managers in operations

Leadership skills

- a good listener and communicator

-training and emphasizing the staffs as a team

-plan, control, and evaluate people's performance

-counselling and immediately dealing with disruption when necessary

-motivating people to perform towards achieving the goal

-understand and respect the individuals

-be humble, patient and kind ( handout on 04/10/2010)

2.1 Explain the leadership styles of Adam, the Knitting Manager, and James, the Dyeing Manager, and comment on how appropriate you feel these are in the current situation.

First of all, Adam, the Manager of Knitting section in which the workers' turnover is high, represents an autocratic leadership style. At the extreme, this can take the form of a dictatorship.( In this situation, Adam's style as "My way or no way!", the leaders' word is "law". This style is used when leaders tell their employees exactly what they want done and how they want it accomplished, without getting the advice of their followers (communication and feedback). This style of leader would simply tell the employees when they have made a mistake. Therefore, Adam might rely on force, manipulation, or even threats to accomplish their jobs without motivation. Also he must be often very stressful on fellow employees, and makes the work environment itself not happy place to be. As a result, the workers' turnover rate in the Knitting section is high. So this style of leadership should not be used when the company's productivity has been falling down and turnover is high.

James, who is the Manager of Dyeing section, originally indicates a delegative or free reign leadership style. This style of leaders delegates certain tasks to those workers or employees that you trust can handle the task ( This leadership style often helps people improve morale, motivation, self-confidence. Moreover, it is good for empowerment, responsibility and accountability as it demonstrates to the workers that they can be trusted to make a decision. However, it can be lost control over the workplace. For example, James's section is overstaffed. Although he is still responsible for any decisions and all delegation are made, he refrains from taking any actions when workers do not do their jobs. James' style is not good for the company in the current situation that the tasks have not been completed for months. He has to be more responsible for monitoring the tasks completed on time and giving feedback if necessary.

Use any motivational theory, or theories, to advise Adam, the Knitting Manager, how he might motivate his staff so they will remain with the company. Make sure you explain what he must do and how he might do it.

Adam believes the philosophy "my way or no way" which causes high turnover rate in his section. So he should change his attitude and philosophy so staffs will remain with the company. Motivation is a vital factor for business in the making their production. He must recognize how motivation is important firstly and understand human nature as well for effective management and leadership and especially for achieving outstanding results in a dramatic decrease of turnover rate. I strongly advise to Adam to follow Maslow's hierarchy of needs motivation theory.

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physiological needs (lowest) ; breathing, food, water, sleep, sex for basic life

safety needs ; security of body, employment, family, property, morality

love and belonging needs ; friendship, family, being a part of group

esteem needs ; self-esteem, confidence, achievement, respect of others, by others

self-actualization needs(highest) ; creativity, problem solving, individual potential(handout on 27/09/2010)

Only when the lower order needs of physical and emotional well-being are satisfied, people are concerned with the higher order needs. Therefore, Adam must motivate his workers based on clear, specific, realistic and achievable goal of each need.

He firstly might focus on physiological condition of workers by friendly communication and payment for satisfying of Physiological need if we are unwell, then little else matters until we recover. For Safety needs, Adam tries to keep people from harmin the workplace and encourage completing a regular medical check. For the love/belonging needs, he tries to keep well relationship throgh teamwork by sharing information about the company. Also the suggestions and complaints from employees should be treated of equal importance so that workers have a sense of belonging motivation. A well-organized communication channel and rewarding good performance for employees can be a way of satisfaction of esteem needs. He also can plan the working hours per workers and arrange the schedule of time off, further training and education, according to their wants to meet their requirements. In addition, listening to employees and proper feedback can be shown the respect each other. Then people can go further to the highest Self-actualization needs including morality, creativity, problem solving, lack of prejudice and acceptance of facts.

Mark the CEO has told Ron, the Finishing Manager that he should delegate more. Explain to Ron the steps he must take to delegate effectively making sure you clearly explain what he has to do at each step.

As Ron acts that he believes in not allowing his staff to take the liberty of doing things without his knowledge (autocratic leadership style), turnover rate is high in his section. As a result, he should delegate more to solve this problem and accomplish their task effectively. Delegation is the process of giving decision-making authority to subordinates. Authority always comes with responsibility and accountability. And empowerment only occurs when upper level employees share authority with lower level employees. Although authority can be delegated, responsibility and accountability cannot.

Here are the steps how to delegate that Ron has to take to make his delegation more productively and effectively.

Analyze the task he is delegating and what is expected of them. Be clear about what a good job will look like when it is completed

Identify the skills, knowledge and attributes that the potential delegate would need to have to undertake the task

Identify the best person to do the job but not to overload a certain worker

Instruct the individual how to perform the task by giving feedback

Monitor the person's progress. Then give additional training if necessary

Once they have satisfactorily completed the task, give them feedback and recognition (handout on 04/10/2010)