Boeing airline


Planning function of management of Boeing Airline Corporation

Boeing Airline Company possesses a discreet organizational composition which comprise of basically two trade components that are linked together through nine phases of communal functions. These trade components comprise of integrated defense system and commercial airlines. Systematically the corporate function which control this airline company are, business development and strategy, communication, engineering, operation and technology, finance/Boeing capital corporation, human resources, international law, office of international governance, and public policy.

The forces which propel the airline corporation are the customers, shareholders, employees, and communities. Boeing propensity to promote direction and growth from inside of the organization, by including the employees in the sharing of the profits and loses of the company, induces performance and commitment -driven management at all the levels of within the organization (Lind, 2006). This state of performance is achieved via educating the employees through all the levels in the organization.

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The management steps employed by the company to achieve its objectives are as follows. First, is via definition of the company's financial objectives perpendicular to production of new products of high quality, and minimizing the adverse effects to the surrounding community. Second, is meeting customers' expectations as well as growth in productivity in a state of balance and realignment. Third step involves evaluation of financial performance of the organization as a whole. At this stage the company evaluates the manner by which profit is influenced by decision in the initial step of attaining a greater customer satisfaction at the same time fostering growth in productivity. Comparison between the initial financial goal and these two aspects determine the general objectives of the company.

The fourth step is the evaluation of the way the previous operations, corrections and accomplishment of have influenced the stock price. Also included at this stage is test of performance to plan. This is where employee's responsibility is accounted for and the effect it has had on the financial performance which could either be enhancement or degradation of the original vision set forth the financial objectives established by the executive staff.

The last step, involves the manner in which the management plan have been implemented, and how it affects all the parties with vested relations with the company. This party refers to the employees, various communities, customers, and the shareholders that are directly affected by the economic security a company such as big will have in the area (Boeing Corporation, 2007).

Legal issues, ethics, and corporate social

Owners and managers of organizations may part take responsibilities for other problems in the public. For instance, the CEO of Boeing spearheading a national obligation to raise funds for medical study to cure breast cancer. The discretion of the public responsibility of a company from the responsibility of the people who own at the same time work in a company is critical (Besser, 2002)

The success of the activities and solution to the challenges faced by a company is determine by the type of relationship the company has developed with the government which the airline is subject. This relationship is developed through joint ventures, large size investments and on long term presence in the country. One legal responsibility of Boeing Airline Company is to adhere to nation or area specific imposition on the airline industry by various governments. Foreign organizations had to conduct normal business transactions in a bureaucratic and politicized environment. In addition; the safety of passengers is the responsibilities of the Boeing airline (Spindler, 2008). Most often than not; the airline responsible is liable to whatever compensatory damages which arise in the course of the journey.

Factors that influence Boeing airline corporate strategic, tactical, operational and contingency planning

Factors which affect Boeing Airline Company's strategic, contingency, tactical and operational planning are environmental concern, profitability and innovation. Boeing is the leading company in manufacturing of commercial and military aircrafts launches platforms and satellite technology. Grand care and sustained education of employees at all stages is motivated to enable the company ingeniously resolve technical obstacles that may stand in the way of propelling technology forward. Considerations to make when working on resolution to the problems suffered by airline company include; human resources, time and capital investments. The end products need to be evaluated for marketability, cost effectiveness and feasibility. The fundamental question to ask is whether the investments into a particular product will open doors to profits. If yes, what is the expectation time frame for returns? There are numerous questions to ask to assess if the product aligns with the present objective in place, as well as the course of the industry the organization is focusing on.

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The products, which the company chooses, impact directly on the profitability of the company. Concerns once more are into research and development, the time laps between invention and proceeds on investments. Boeing apparently focuses on three major areas in business. The integrated defense systems and the commercial airline encompass 97% of the total earnings for Boeing. Wherefore, 70% of the airline development is to foreign sales, the cross-over and the balance of technology innovated in one level and implemented in another, help maintains Boeings profitability and competitiveness in the airline industry.

According to AQA, one of the airline company's strengths lies in its deep commitment in involvement of the customers in all stages of planning and operations. Boeing has the capacity to innovate a product of highly complex system tailored for airline and aeroscope industry. This capability is what makes company's operations and planning that much versatile. The company's desires are to provide services to their clients with the sophisticated technology that confers to them an edge in the market niche. The government of the United States of America, which is one of the major clients Boeing company, depicts the manners in which technology developed for military use correlates with the technology of the commercial airline business to develop a safer airline industry. These developments in technology imply a boost in the consumers' confidence wherefore air travel has become safer with time. The ability to bring together customers, designers and engineers to work together towards a common goal requires the application of a grand leadership quality.

As pertaining to the matters of the environment, air traffic contributes only a small percentage of the global air pollution. On the other hand, as the cost of the fuel escalates while the demand for clean air has increased, Boeing has attained improved airline efficiency by 70% for the past 40 years with subsequent decrease in CO2 emissions. Besides; latest models are 75% quieter than the models 40 years back. Not only does this development improve on the image of Airline Company, but also decrease cost of air travel by their prospective clients.


Spindler M. J. (2008). Management Planning - Boeing's Future On Track. Articlesbase.
Retrieved on August 25, 2009 from
Besser, T (2002). The Conscience of Capitalism- Business Social Responsibility to Communities.
Berlin: Praeger.
Lind, J. (2006). Boeing's Global Enterprise Technology Process- Personality- Driven Research
Management in the Company's Central Research Organization. London: Research-Technology Management.