Making sense of sustainability through resource efficiency reporting

Published: Last Edited:

This essay has been submitted by a student. This is not an example of the work written by our professional essay writers.

Discipline of Accounting

TOPIC: Making sense of sustainability through resource efficiency reporting


In true, more organizations way to deal with sustainability centred on the first potential maintainability techniques. This study adds to writing looking to see, how journal entry innovations to bolster destinations built, what are the reasons, and the ramifications of bookkeeping advancements staying unintegrated from centre bookkeeping frameworks. The case uncovers an illustration of corporate practices, that had eventually to develop and create, and had empowered some amazing and changeless upgrades to asset efficiencies, yet which now required something more to guarantee that that emphasis on effectiveness was kept up, and a more extensive concentrate on sustainability had the capacity keep on grow.

Introduction and Motivation

To propel those wanting to react to the worlds steadily expanding ecological danger, this exploration is ideally equipped. Numerous vast enterprises now claim to be giving at any rate a few centre to 'natural administration', 'corporate social obligation', or 'manageability administration'. My examination proceeds with the inquiry that, "what are the ways in which accounting is activated so that tries to address supporting ability inside practices?"

This examination inquiry tended by investigating how an expansive gathering of Australian corporate, that an exceptional reporting instrument is constructed to support with activities centred, supportability. The creators concoct the recognition to investigations of maintainability administration change is generally upheld for its capability to benefit rich understanding into the how and why of progress. With a specific end goal in order to make it clear about the case, staple nourishment items are produced by the maker organization in Australia and New Zealand. Other than some shortcomings identified with article the writer discovers that various head office and generation level staff met, through 2012-13, to investigate viewpoints on the part of reporting in the organization's manageability administration rehearses. With a specific end goal to see how administration explored and added to this novel concentrate on supportability, drawn on components of sense making hypothesis which empowers a comprehension of how administration can drive a progressing refining of a complex world through the maps of bookkeeping advances and serve as a continuous inspiration for activity. Besides, there is little sense making exploration attempted at the group level, particularly work that investigates organizing, choice making, and strategising. This structure consequently gives a perfect lens to see how administration for the situation organization had the capacity understand the multifaceted nature of supportability at head office and plant level, in a very applicable to them, which had the capacity drive important activity. Sufficiency spurs requesting that clients rethink their item needs (Egan n.d.).

Literature Review and Theory Development

To drive those needing to respond to the worlds relentlessly extending biological risk, this investigation is preferably prepared. Various inconceivable undertakings now claim to be giving at any rate a couple of focus to 'characteristic organization' or 'corporate social commitment'. A question arises with the context that "how enactment of accounting is done in a way which tries to address supportability inside practices?"

This examination request had a tendency to by researching how an extensive Australian corporate social affair, developed a remarkable reporting instrument to backing with exercises focused, supportability. The inventors prepare the acknowledgment to examinations of viability organization change is for the most part maintained for its capacity to advantage rich comprehension into the how and why of advancement. With a particular finished objective to elucidate the case, the producer association produces staple sustenance things in Australia and New Zealand. Other than, a few inadequacies related to article the author finds that different era level and head office staff met, through 2012-13 to examine perspectives from reporting in the association's reasonability organization practices. With a particular final objective to perceive how organization investigated and included to this novel concentrate supportability, it drawn on parts of sense making speculation, which engages an appreciation of how organization can drive an advancing refining of a complex world through the maps of accounting advances and serve as a persistent motivation for action. In addition, there is little sense making investigation endeavoured at the gathering level, especially work that researches arranging, decision making, and strategising. This structure thus gives an immaculate lens to perceive how organization for the circumstance association had the limit comprehend the multifaceted way of supportability at head office and plant level, in a manner appropriate to them, which had the limit drive imperative movement. Sufficiency goads asking for customers re-examine their thing needs (Wang n.d.).

Theory development and hypotheses formulation

In this paper, the survey done with respect to the needy and free variables analyzed in the examination. It helps in knowing the motivational strategy for creator/s or the decisions of reports sufficiently defended.

Sense making is review, a social methodology, continuous procedure, concentrated on removed signs, which are straightforward, well-known structures that are seeds, which individuals add to a bigger feeling of what may be happening. At last, sense making driven by credibility as opposed to precision.

Natural administration accounting, then again, is concentrated exclusively on nature, and to great extent constrained to addressing how the earth affects on the association. EMA accentuates asset productivity. EMA along these lines presents itself as a device that is particularly of worth to the association, thus this idea has been liable to some advancement in the writing.

A generous assemblage of writing contends that directors may attract on bookkeeping to divert reactions about sustainability and ecological execution. EMA may mirror an endeavor to oblige (Gray et al. 1995) or catch (Larrinaga-Gonzalez et al. 2001, Mathews 1997) the natural civil argument, or to acquire control at a separation (Miller and O'Leary 1993, Quattrone and Hopper 2001).


Here the author thusly focuses on a solitary contextual analysis association, concentrating on an exclusive Australian corporate maker of staple nourishment items. In this case, organization expends critical volumes of water, is in charge of noteworthy nursery gas outflows, and has huge waste levels. As a result, the CEO made a promise in the mid 2000s to champion an extensive concentrate on manageability administration. The head office environment chief (HOEM) was reached in mid-2012 and a starting meeting was held in August 2012 to examine the task, look for access, and orchestrate semi-organized meetings with fitting people. In the beginning meeting between the HOEM and author, he asked for access to any staff who have enthusiasm for, or inclusion with the case company’s supportability administration and bookkeeping practices. A restriction that takes after is that in meeting expectations through the HOEM, some having an enthusiasm for these issues may ignore. Nine people eventually met through 2012 and 2013. One last catch up joint meeting attempted in September 2013 with the HOEM, and the Head Office Accountant


Here it was noted that in the literature review that much of the prior research in this field is normative. The objective is to draw sense-making theory to help explain how accounting presented the case company’s impacts on sustainability, and how it represented the importance of management responsiveness.

Management regularly met to review and analyse those reports with a view to seeking opportunities to maximise efficiencies. Few elements of the reports were artistic and had taken some time to develop. Little emphasis was concerned in the reports on distinct social factors. Drawing from Schaltegger (2011), we can also observe that the reports focused on process-oriented issues, that have no or less attention to market oriented issues. Key challenge for the sustainability reports was that they did not operate as a part of an integrated accounting system. Another way in which sustainability reports not integrated with other accounting information reflected in the way the company approached capital investment proposals. It observed therefore, that sustainability reporting had on the one hand become relative routine, even though it remained disconnected from the core accounting systems. Sense making theory enables us to see how several of the features of the case company’s approach to sustainability reporting. They were contributing to its success.

Discussion and conclusions

The case company provided an interesting example, of well-developed management reports claiming to focus on ‘sustainability’. The reports did not seek to measure environmental capital (Gray 2010), or therefore the extent to which the company might be consuming such capital. Nor did the reports focused on questions of consistency or sufficiency. Through sense making theory we can observe that rather than having become self-confirming and delusional (Baker and Schaltegger 2014), the company’s long efforts to practice and refine the right approach to sustainability reporting reflects a thorough approach to sense making on related issues. This study makes three key contributions. At first, the company demonstrates a case, which is an example of a well established, and confident corporate use of the term sustainability, in a manner, which was seen as distinct from core economic objectives and complementary to short-term goals to achieve profit, that remained clearly profitable to the corporation. Secondly, to support the premise for sense making theory that there are no wrong maps, the case company demonstrates that a thorough focus on resource efficiency does not need a planned and comprehensive strategy from the outset. Third, the case company provides an example of a well-established focus on resource efficiency, which now threatened by its own success.


Adams, CA, and C Larrinaga-Gonzalez. 2007. “Engaging with Organisations in Pursuit of Improved Sustainability Accounting and Performance.” Accounting, Auditing & Accountability Journal no. 20 (3):333-355.

Baker, M, and S Schaltegger. 2014. "Pragmatism and New Directions in Social and Environmental Accountability Research." Accounting, Auditing & Accountability Journal no. 28 (2):263-294.

Bennett, M, and P James. 1998. "The Green Bottom Line." In The Green Bottom Line. Environmental Accounting for Management. Current Practices and Future Trends, edited by M Bennett and P James, 30-60. Sheffield UK: Greenleaf Publishing

Egan, M, 'Making sense of sustainability through resource efficiency reporting', Case study, Discipline of Accounting, The University of Australia, Sydeny.

Gray, R. 2010a. “Is Accounting for Sustainability Actually Accounting for Sustainability and How Would we Know? An Exploration of Narratives of Organisations and the Planet.” Accounting, Organizations and Society no. 35 (1):47-62.

Langfield-Smith, K. 2012. “Management Accounting: Information for Creating and Managing Value”. North Ryde, Australia, McGraw-Hill.

Malmi, T, and M Granlund. 2009. “In Search of Management Accounting Theory.” European Accounting Reviewno. 18(3): 597-620.

Mathews, MR. 1997. "Twenty-Five Years of Social and Environmental Accounting Research. Is there a Silver Jubilee to Celebrate?" Accounting, Auditing & Accountability Journal no. 10 (4):481-531.

Quattrone, P, and T Hopper. 2001. "What does Organizational Change Mean? Speculations on a Taken for Granted Category." Management Accounting Research no. 12 (4):403-435.

Schaltegger S, M Bennett, R Burritt, and C Jasch. 2008. “Environmental Management Accounting (EMA) as a Support for Cleaner Production.” In Environmental Management Accounting for Cleaner Production, edited by S Schaltegger, M Bennett, R Burritt and C Jasch, 3-26. Dordrecht: Springer

Wang, A(, 'Management control and performance in inter-organisation relationships: The Role of Organisational Justice and Trust', Seminar Paper review Form.