Management Approaches in Changing Environment of HDL.

1.0 Introduction

Horizon Delivery Limited (HDL) is a privately owned organization offering a dual customer solution, provision of 24 hours tailored delivery service of bulk goods for consumers and retailers. HDL typically comprises of three managers and their assistants being in charge of company's distribution, customer services and warehouse, five security men and drivers as demand requires. The company's main goal is to provide a clear solution to a costly and time-wasting reality of modern life - that of the inability of retailers to deliver bulk goods at a suitable time for working households. It saves time and frustration in delivery.

Being a management trainee in HDL, I started out in this organization as an account clerk some few years back till last year when I was promoted to the post of customer service manager. The management skills I have gained here is enough to establish my own company in future to benefit from the experiences the position I am holding will be have given me.

The main objective of this paper is to analyze in depth the management of the Horizon Delivery Limited through the use of theoretical models which should be used to evaluate the challenges and the essentials of the managerial position. This will be analyzed through the use of management functions and skills, balancing effectiveness and efficiency, private enterprise and approaches to management, and the changing environment of management. This will contribute to growth and development of the company.

2.0 Analysis

A] Method of study

Survey

B] Participants

2 managers, 1 driver and 1 security man

C] Procedure

In the evaluation of the managerial functions, that's planning, organizing, and controlling, survey questionnaires were given to each of the four mentioned participants to try and rate the occurrences that HDL management engaged in each managerial function. Then propose an alternative way they felt that will make the operation of the company to be more efficient and effective. Responses to the survey were given by each participant, and this was presented graphically as shown below.

D] Result

Table 1.1 shows the averages of the scores from the 3 employees (2 managers, 1 driver, and 1 security man) ranked in the scale of 1-10.

Table 1.1 Strategies that would be considered primarily use in the workplace

Method; a survey

Participants; 2 managers' driver and a security man.

Procedure; the participants were given a brief background of different types of strategies as well as their definitions, and ranked this strategies on a scale of 1-10, 1 being worst and 10 being the best. The participants were then asked to give the best strategy the management should adopt.

Result: the table below shows that HDL management should adopt the cost leadership strategy which is highly ranked.

Participants

Cost leadership

Differentiation

Cost focus

Focus differentiation

Manager 1

9

6

7

4

Manager 2

8

7

5

7

Driver

9

7

4

5

Security man

7

5

8

7

TOTALS(averages)

8.0

6.25

6.0

5.75

Table 1.2 the way organization cope with uncertainty.

Method; a survey.

Participants; 2 managers, 1 driver and 1 security man.

Procedure; each of the four participants was asked to rate how organization cope with uncertainty on the scale from 1-10. 1 being worst and 10 the best

Result; the table shows the averages of the scores from the participants, which are shown by analyzing different kinds of people.

Participants

Defenders

Prospectus

Analyzers

Reactors

Manager 1

8

7

6

3

Manager 2

8

5

8

5

Driver

9

6

5

4

Security man

7

5

8

3

TOTALS(averages)

8.0

5.75

6.75

3.75

Table 1.3 Percentage of all employed staff of the organization who knows the company's mission, objectives, priorities, and plans.

Method; a survey.

Participants; 2 managers, 1 driver and 1 security man.

Procedure; Each of the four participants was asked to rate how well the employed staff knew the company‘s mission, objectives, priorities and plans on the scale from 1-10. 1 being knows little and 10 know well.

Result; the table shows the averages of the scores from the participants, which are shown at a given percentage.

Participants

25%

50%

75%

100%

Manager 1

9

8

5

3

Manager 2

8

9

6

5

Driver

8

6

4

4

Security man

9

4

4

3

TOTALS(averages)

8.5

6.75

4.75

3.75

Table 1.4 The way organization apply different types to planning (100% in total)

Method; Personal interviews.

Participants; 2 managers driver and a security man.

Procedure; in each of personal interview, the participants were given a brief background of different types of planning as well as their definitions, and whether they applies now or if they should apply. The participants were then asked to give the best method of planning the management should adopt. (Both types totaling 100%)

Participants

Types of planning

Applies now,%

Should apply,%

Managers1

Strategic

25

20

Intermediate

35

30

Operational

40

50

Total

100

100

Manager 2

Strategic

21

23

Intermediate

30

35

Operational

49

42

Total

100

100

Driver

Strategic

24

30

Intermediate

33

35

Operational

43

35

Total

100

100

Security man

Strategic

19

24

Intermediate

30

35

Operational

51

41

Total

100

100

Table 1.5 The way organization apply different approaches to planning.

Participants

Not enough for org. development

Enough for org. development

Too much (explain why)

Management by Objectives

Manager 1

×

Manager 2

×

Driver

×

Security man

×

Project management

Manager 1

×

Manager 2

×

Driver

×

Security man

×

Graphical planning/control tools

Manager 1

×

Manager 2

×

Driver

×

Security man

×

ABC Priority system

Manager 1

×

Manager 2

×

Driver

×

Security man

×

Table 1.6 The way current organizational structure helps the company to achieve its goals.

Participants

Strongly disagree

More disagree than agree

More agree that disagree

Strongly agree

The current structure fits well the strategies and goals of organization

Manager 1

×

Manager 2

×

Driver

×

Security man

×

The current structure fits well the culture of organization

Manager 1

×

Manager 2

×

Driver

×

Security man

×

The current structure helps achieve goals in the most effective and efficient way

Manager 1

×

Manager 2

×

Driver

×

Security man

×

The current structure supports cooperation between departments and working groups

Manager 1

×

Manager 2

×

Driver

×

Security man

×

The current structure helps focus on tasks and avoid unreasonable conflicts

Manager 1

×

Manager 2

×

Driver

×

Security man

×

Table 1.7 the style between these two ideas that should be considered in terms of decision making in the organization (centralization and decentralization).

Method: Personal Interviews

Participants: 2 managers, 1 driver and 1 security man.

Procedure: In each personal interview, the participants were given a brief background of centralization and decentralization. The participant was then asked to give what term of decision making they felt the management was currently operating. Finally, each participant was asked to say what balance they felt management should be operating at.

Results: the table below shows that Horizon Delivery Company's managers should use decentralized system in decision making as compared to centralized one. The desired proportion averages from all four participants, shows participants wanting decentralized system's

Participants

Centralization

Decentralization

Manager 1

×

Manager 2

×

Driver

×

Security man

×

Table 1.8 Ways in which the following six organizational effectiveness criteria are ranked in the level of importance to the organization. (#1 being the most important, while #6 being the least important)

Method: A survey

Participants: 2 managers, 1 driver and 1 security man

Procedure: All participants were given a brief description of each of the six organizational effectiveness criteria in the level of importance to organization. Each participant was then asked to say which approach they felt best fit current operations.

This was ranked on a scale of 1-6, 1 being less important and 6 being the most important.

Results: The table below shows the summary of all responses from the participants.

Summary: According to the survey, majority of the participants feel that the criteria listed are important to organization effectiveness to management best fits current operations.

Least important Most important

1

3

6

Effective in accomplishing its purpose

Manager 1

×

Manager 2

Driver

×

Security man

×

Efficient in the acquisition and use of limited resources

Manager 1

×

Manager 2

×

Driver

×

Security man

×

A Source of Satisfaction to its owners, employees, customers, and society

Manager 1

×

Manager 2

×

Driver

×

Security man

×

Adaptive to new opportunities and obstacles

Manager 1

×

Manager 2

×

Driver

×

Security man

×

Capable of developing the ability of its members and of itself

Manager 1

×

Manager 2

×

Driver

×

Security man

×

Capable or survival in a world of uncertainties

Manager 1

×

Manager 2

×

Driver

×

Security man

×

Table 1.9 Ways in which organization pay attention to each of these three types of control.

Method: Open discussion

Participants: 2 managers, 1 driver and 1 security man.

Procedure: All participants were asked to identify types of control in which they felt management could adopt for efficiency in its operation.

Summary: The majority of the participants identified that the three methods of control were enough for assuring quality control in this organization.

Participants

Not enough for assuring quality control in this organization

Enough for assuring quality control in this organization

Too much, we spend more resources than it's necessary for assuring quality control

Feed forward control- monitoring inputs, anticipating and preventing problems

Manager 1

×

Manager 2

×

Driver

×

Security man

×

Concurrent control- monitoring processes, adjusting ongoing activities

Manager 1

×

Manager 2

×

Driver

×

Security man

×

Feedback control- monitoring products, learning from past mistakes

Manager 1

×

Manager 2

×

Driver

×

Security man

×

Data Discussion

  • Strengths:

1 Strategy: This is a long term plan of action designed to achieve a particular objective. Strategies are used to make the problem easier to understand and solve. For instance cost leadership strategy emphasizes concern for keeping costs, and therefore prices lower than the competitors, hence productivity improvement will be a high priority for the firm.

2. Uncertainty: The firm should undertake putting into consideration the risk involved. Few adjustments in technology, organization structure, and methods of operation should be adjusted incase of risk.

3. Employed staff: majority of the staff knows the company's mission, goals and objectives and should continue to identify with the company's identities.

4. Planning: This is mainly concerned with organizing a sequence of actions to achieve a specified goal or objective. The firm should focus on its future growth and development; moreover the organizations objectives are routinely achieved. . Technology, the tools and ideas available for extending the natural physical and mental reach of humankind, are updated every couple years in the goal of staying current within the industry.

5. Organization structure: with the changing environment organization has to be prepared to adjust itself. This is appropriate for the managers as they are preoccupied with “how to,” rather than “why not” and are risk takers.

6. Decision making: The data shows that the organization have to use decentralized system in decision making. This is preferred since it takes into consideration the views of other people. Managers also have good timing when it comes to making cycle-sensitive decisions in an attempt to stay slightly ahead of the up-and-down movement of the economy while using this system. This is especially true in the initial ordering and subsequent re-ordering of inventory. Technology, the tools and ideas available for extending the natural physical and mental reach of humankind, are updated every couple years in the goal of staying current within the industry.